Changing Demographics in the HOA Industry
Did you know?
HOA communities are getting younger, more diverse, and a lot more tech-savvy. With over 80% of new homes sold in 2023 in HOAs and with 14 new ones forming daily, the landscape is shifting fast.
The industry is becoming more diverse. Millennials are now the largest group of homebuyers, and Gen Z is close behind. Additionally, HOAs are becoming more racially and culturally diverse, especially in states like California and Texas. Therefore, boards need to reflect that shift and communicate in ways that connect with everyone.
This shift is good for HOAs
HOAs can modernize how they operate, from how they vote, to how they collect dues, to how they send out announcements.
Unfortunately, affordability is a growing concern. Since 2019, average monthly HOA dues have gone up 42%. Younger buyers are more cautious with money and expect transparency about where fees go, which means HOAs should be more clear about their budgets.
Major changes are incoming!
If your HOA still relies on paper forms or in-person meetings only, now’s the time to upgrade. Even small improvements can make a big difference in engagement and satisfaction.
So what’s next for HOAs? These changes aren’t just trends, they’re here to stay. For HOAs under HOA Simplified, we provide custom, online portals with 24/7 access to support the shifting industry.
HOAs that adapt can become stronger, more inclusive, and better equipped for the future. New homeowners are focused on a new world of HOA–paying dues online, real-time updates, mobile access, and more.
Key Definitions that might help:
Remote Management: HOA services provided off-site, usually online.
Back-Office Support: Behind-the-scenes tasks like accounting and recordkeeping.
HOA Portal: A secure online platform where homeowners can pay dues, view documents, track maintenance requests, and connect with the board—all in one place.
Digital Engagement: Online communication between the HOA and residents, including emails, mobile updates, digital voting, and announcements via app or portal.
Affordability Pressure: The financial strain caused by rising dues and housing costs, making budget clarity and cost-saving tech even more important.
Online Voting: A digital method for casting ballots in HOA elections. Helps increase participation, especially among younger or remote homeowners.
Community Inclusivity: Efforts by the HOA to make all residents—regardless of age, race, or background—feel welcomed, informed, and represented.
